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ZEE and DISH have been natural partners for the last 18 years and we both share our vision on future growth of pay TV in USA.” With this deal we will cater to 16 different language groups in America across 5 genres. We are very delighted to announce that with this deal not only has our reach in the Mainstream American market for our Z Living network quadrupled, but we will also now be serving the high potential Spanish language subscribers with two 24×7 networks. The deal with DISH further consolidates our leadership position and is in line with our ambitious 2020 goals. Speaking on the partnership, Amit Goenka, CEO-International Broadcast Business, ZEEL said, “America is one of the most important markets for our International business. In the coming months, ZEE will transition viewers from its direct-to-consumer services to Sling TV or to authenticated access only. Over time, Sling TV will become the exclusive over-the-top (OTT) provider in the US for all but one of ZEE’s South Asian channels. Post this alliance, the total number of ZEE channels available in the US market will be 37 with a combined reach of 52 million homes (that includes English and Spanish HHs).įurther, Sling TV and DISH will be the exclusive provider in the US of ZEE’s premium on-demand library, which includes movies and over 400 additional popular video titles. As a part of the agreement, DISH and Sling TV will carry 27 new channels in addition to the existing 10 ZEE channels, which will be available in varied languages like Spanish, Portuguese, Arabic, Hindi, Bengali, Marathi, Tamil, Bhojpuri, Oriya, Rajasthani and Urdu. Mumbai, India 20 June 2016: India’s leading media conglomerate, Zee Entertainment Enterprises Limited (ZEEL) announced a landmark agreement with DISH and Sling TV to further strengthen its presence in the US Territory.
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Want the latest recommendations from Zacks Investment Research? Today, you can download 7 Best Stocks for the Next 30 Days. Nonetheless, we believe that the deal extension with Zee will boost Sling TV’s popularity, adding to the company’s top line and also strengthening its competitive position against rivals.ĭISH Network currently has a Zacks Rank #3 (Hold). T, too, has joined the streaming TV bandwagon with plans in place to launch the service by the end of 2016. However, Sling TV faces intense competition from Comcast Corp.’s CMCSA Internet TV service, Watchable, and Verizon Communications Inc.’s VZ Internet-based mobile video service – Go90. Internet TV has thus emerged as a strong alternative to pay-TV.Įvidently, DISH Network’s Sling TV has helped the company check churn and minimize losses in its pay-TV business. The low-cost over-the-top video streaming service has resulted in massive cord cutting, threatening the pay-TV business model. Of late, the legacy pay-TV industry in the country has been facing severe competition from online video streaming service providers. Internet TV is increasingly gaining market traction in the U.S. Through this deal, DISH Network aims to offer South Asian content in the U.S., thereby reaching out to a wider audience and broadening its customer base.Īlso, the company intends to provide customers with a more efficient system to access both linear and on-demand content. Notably, the new channels will cater to a range of languages, including Arabic, Bengali, Tamil, Portuguese and Spanish. Also, Zee is expected to shift viewers from its direct-to-consumer services to Sling TV or to authenticated access only. providers of Zee’s premium on-demand library, which comprise movies and over 400 common video titles. Per the agreement, Sling TV and DISH Network will be the exclusive U.S. Notably, following Sling TV’s deal with Zee, shares of DISH Network rallied nearly 6% in yesterday’s trading session.Īlong with the renewal of 10 Zee channels offered on Sling TV and DISH Network, the fresh deal entails the inclusion of 27 Zee channels such as &TV, Living Foodz, Zee Bangla, Zee Cinema HD, to name a few. DISH Network Corp.’s DISH Internet TV service – Sling TV – announced the renewal of a long-term agreement with Asia TV USA, Ltd., a leading provider of South Asian programming and part of India’s “Zee” group.